Seeing similar results to last month, this month’s results say that Fox News Channel is the most-watched outlet on cable television, both in total day and in primetime. Averaging 1.35 million total day viewers in July 2022, per Nielsen live-plus-same-day data, FNC just completed its 18th consecutive month as the most-watched basic cable network in total day, while also the network averaged 194,000 adults 25-54 in total day for July.
Do you want to know why Fox News does so well? They allow folks on their network to hold their own opinions about the issues of the day. It’s really that simple. There’s not a magic formula to all of this. Freedom of speech and presenting different points of view on a topic makes all the difference in the world.
People want to be presented with the facts so they can make up their own minds. They don’t want to be taught how to think.
However, compared to the previous month of June, Fox News lost -2% in total day viewers and -8% in the total day demo. As for Fox News primetime, the network remains far and away No. 1 in cable news but shed -3% in total primetime viewers and -8% among the primetime demo vs. June.
In comparison to the network’s July 2021 ratings, which counted 2.12 million viewers in prime time, and 333,000 in the 25-54 demographic, while also in total day, they earned an average of 1.19 million viewers, and 201,000 adults 25-54, Fox News gained +14% in total day viewers but lost -3% in the total day demo, shed less than -1% in total primetime viewers, and -12% in the primetime demo.
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Additionally, for the fourth consecutive month, Fox Business beat CNBC in total business day viewers, led by Kudlow, which had its most-watched month since launch. FBN, however, came up short to CNBC in the key A25-54 demo and during the total day.
Here is the average Nielsen live plus same day impressions for July ’22, as reported:
Prime time (Mon.-Sun.): 2,116,000 total viewers / 292,000 A25-54
Total Day (Mon.-Sun.): 1,350,000 total viewers /194,000 A25-54
The Five continued to make history on the programming front, finishing the month of July as the most-watched cable news show for seven out of the past eight months. The roundtable talk program averaged 3.2 million total viewers, and 410,000 in the 25-54 demo at 5 p.m. At 8 p.m., Tucker Carlson Tonight completed the month as the top-rated program among adults 25-54, averaging 482,000 in the measurement, and finishing No. 2 in total viewers with a 3.1 million average.
Additionally, for the month of July 2022, Fox News delivered The network the four-most-watched cable news shows and the top 15 of the top 16 cable news programs in the 25-54 demo.
Perhaps if CNN and MSNBC, along with all the other propaganda machines, would just shrug off their dedication and loyalty to the progressive agenda and the powers who control them in the Democratic Party, they too, could become top news networks that people trust.
It would take a really, really long time, but eventually, with a dedication to journalistic ethics and integrity, it could actually happen.